
Transparency throughout the value chain has become critical for the textile industry as consumers demand greater visibility into the environmental and social impact of their clothing choices. In response to this demand, brands and manufacturers are looking to partner with raw material providers, like Lenzing, to ensure their products are considering these elements from the outset of the production process.
Following the guiding principle of “take less, give more”, LENZING™ ECOVERO™ branded viscose fibers pay respect to nature, brand partners and consumers as the fiber production processes are continuously refined to maximize resource efficiency and minimize environmental impact [1], all while providing exceptional functional and physical benefits to customers.
“Our commitment to sustainability is reflected in our choice of LENZING™ ECOVERO™, contributing to the success and comfort of our innovative products. Consumers value products that stand the test of time, that’s why we choose to use LENZING™ ECOVERO™ fibers for their quality. We believe in creating products that not only contribute to a greener planet but also offer lasting value to our customers,” said Stanley Kwok, Co-Founder at KnitWarm Limited.
LENZING™ ECOVERO™ Viscose fibers strive to provide customers with peace of mind, setting the standard high for environmentally responsible viscose in the industry. Derived from controlled or certified wood sources, LENZING™ ECOVERO™ fibers are biodegradable and composable[2], conducive to building an environmentally conscious lifestyle with the goal of bettering the planet.
The LENZING™ ECOVERO™ brand also ensures ultimate traceability through sustainability data sharing of responsible manufacturing processes[3], Janiffer Chien, R&D Director at Taiwan Wacoal Co., Ltd., said, “In our product procurement decisions, we place a strong emphasis on clear certification data and supply chain transparency information to ensure the authenticity of a product’s sustainability. Lenzing has consistently provided comprehensive data in this regard, enabling us to confidently introduce new products.”
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